No sort of advert, really

Direct Line really needs to get a new advertising agency. We keep getting the TV ad in which the hen party’s car is hit by a couple of “wiseguys” and the cheap hood from the insurance company asks the “wiseguys” if they’re with Direct Line.
    On receiving a negative, he tells them: “On your bike, Buster!” instead of coming back with something like: “Don’t you think you should be?”
    Clearly, no one has told the morons running Direct Line that the way to get new customers is to offer encouragement instead of derision from a cheap hood.